Each head coach or camp director is responsible for promoting his or her respective camp/clinic. Any printed or internet material promoting a camp, including advertisements, brochures and handouts, must be approved by the Compliance Office. NCAA legislation limits camp brochures to a "single two-sided sheet, not to exceed 17x22 inches when opened in full." (Obviously, the "single sheet" may contain as many folds as you see fit to include.)

Pursuant to these guidelines, the following actions are PERMISSIBLE:

• Using the name or picture of any current student-athlete to publicize or promote the camp, provided he/she was employed previously, or will be employed, as a counselor.
• Placing advertisements for the camp/clinic in non-recruiting publications, such as a Virginia Tech game program, a local newspaper, or magazine.
• Placing advertisements in a recruiting publication (other than a high-school or two-year-college game program) that includes a camp directory that meets the following requirements:
  1. The size (not to exceed one-half page) and format of such advertisements must be identical, and
  2. The camp directory must include multiple listings of camps on each page (i.e., at least two camp advertisements of the same size must appear on each page).
• Distribution of sports camp/clinic brochures to prospects or high school coaches.

The following actions are NOT PERMISSIBLE:

• Payment to a student-athlete for using his/her name or picture to advertise a camp/clinic.
• Agreeing to advertise in a recruiting publication/periodical without obtaining permission to review the layout plan prior to publication.
• Distribution of posters promoting a sports camp/clinic to prospects or high school coaches.